After over a decade as a Product Manager at Google and several years advising startups and scale-ups across Europe, Florian has observed common patterns in how European tech companies approach product development - and where they often fall short.

In this talk, he shares the recurring pitfalls he’s seen in European product teams and offers ideas for how companies can build stronger, more user-centered, and more empowered product organizations.

Whether you’re a founder, PM, or tech lead, this session will challenge assumptions and inspire reflection on what “good product work” could look like.