Need help convincing your manager to attend GOTO CPH 2019?

[Email template to ask for approval below!]

We get it — your developer time is valuable, and so is the company budget needed to send you to a conference like GOTO Copenhagen. That’s why we’ve put together some indisputable reasons (at least we think so) to prove that this one’s worth it. And if your boss needs any more convincing, send us an email — we’re happy to help get you to GOTO Copenhagen however we can, because we promise that you won’t want to miss this year’s conference.

Start by letting them know that from November 18-22, you’ll have the chance to learn from 70+ expert practitioners covering topics like Cloud Native, DevOps, Security & Ethical Hacking and emerging technologies like Machine Learning, Serverless and Quantum Computing.

This article has great tips around how to get your manager to agree to send you to a conference like GOTO Copenhagen. If you need more convincing, check out this post on the importance of attending conferences for software developers.

But why GOTO Copenhagen in particular? Here are a few more reasons to help build your case. This conference will give you a chance to...

  1. Learn from and network with industry experts and top practitioners

We’ve got a lot of brilliant speakers joining us this November, and this is your chance to get some facetime with them: hear from them on the big stage, work with them in a day-long, hands-on masterclass or mingle with them during breaks and parties. If you want to name drop a few folks, we’ve got you covered:

  • Apple co-founder, Silicon Valley icon and philanthropist, New York Times best-selling author, and winner of numerous technology awards, including a national medal of technology and a Heinz award for technology, Steve Wozniak
  • Expert of patterns in human behaviour, associate professor in the Mathematics of Cities, BBC television presenter, author of "Hello World: How Algorithms Will Define Our Future and Why We Should Learn to Live with It" , Hannah Fry
  • Award-winning AI pioneer who created the landmark machine learning program, AM, CEO of Cycorp, Ph.D., former professor of computer science at Carnegie-Mellon and Stanford, Doug Lenat
  • Award-winning quantum computing researcher who has conducted quantum computing research at Stanford University, Harvard University and Massachusetts Institute of Technology (MIT), Jessica Pointing
  1. Understand how to leverage new technologies, tools and methodologies

This one’s pretty straightforward: there’s a lot of new tech, ideas and trends out there. Figuring out exactly what’s worth you and your company’s time and energy is next to impossible, so we’ve gathered a group of experts and thought leaders to present the very latest in our world of software to directly help you prepare for future advancements, deliver new business value and improve your team's daily work.

  1. Share war stories with fellow attendees

The people you’ll want to meet with and learn from aren’t just listed on the speaker roster. We prioritize opportunities to network so that you can meet a ton of fellow developers working on real-world problems similar to yours. We’re expecting up to 2,000 attendees, and we can bet you’ll make some powerful connections with a good handful of them throughout your time with us.

  1. Sharpen your practical skills or gain new ones with a hands-on, interactive masterclass

Each and every masterclass is led by a true expert in their field — a higher quality training session is hard to find. Whether you’re interested in application security, software development methodologies like agile testing, emerging software architectures like serverless, or all of the above, there are plenty of masterclass options for you to choose from on November 21 and 22!

  1. Come back to work refreshed and inspired!

The whole program is focused on 360 degrees of software development, with speakers discussing more than just the technical aspects of software development — though we cover plenty of that too. GOTO Copenhagen is your chance to take part in and be inspired by a global innovation movement full of explorers, pioneers and trendsetters.

Still need help convincing your boss? We’ve got you covered. Below is an email template you can use when requesting approval to attend the conference from your manager. We strongly recommend that you add in details on which talks and masterclasses you would like to attend. Please also feel free to customize the text!



I'd like your approval to attend GOTO Copenhagen ( on November 18–22 at the Bella Center.

GOTO Copenhagen 2019 consists of three days of conference talks and two day of hands-on masterclasses on many topics related to my everyday work like [TOPIC] and [TOPIC]. I'm especially interested in hearing [SPEAKER] present their talk on [TALK TITLE]. You can see the full conference program here:

I would also like to attend these sessions:

  • [TALK TITLE - recommend including the link!]
  • [TALK TITLE - recommend including the link!]
  • [TALK TITLE - recommend including the link!]

At the conference, I’ll get the chance to network with the 1500+ software developers, architects and engineering managers attending, not just to connect with them, but to learn from them and to understand how other companies are solving similar problems at work.

GOTO Copenhagen offers a flexible package — this means I can customize my experience with a pass for 1 to 5 days, with each conference or masterclass day costing 5145 DKK. I'll be provided with lunch and a full day of refreshments and snacks on the days I attend. During the conference days, there are also a few special evening activities, including a keynote from Silicon Valley icon and co-founder of Apple, Steve Wozniak!

I'm confident that attending GOTO Copenhagen will help me better understand how to leverage new technologies, tools and methodologies to help our project and team, and I'm really looking forward to gaining more practical skills to improve our everyday work. If I am able to attend this conference, I would love to then present a summary of my experience, recommendations and findings back to our team.

Do you agree that this conference is worthwhile for me to attend? If so, I'd be happy to discuss which sessions and masterclasses I would attend in more detail.

It would be great to get your approval or discuss more soon so I can make the appropriate travel arrangements before hotels and transportation costs get more expensive.

Thanks in advance,